{"id":666,"date":"2012-06-27T14:44:04","date_gmt":"2012-06-27T21:44:04","guid":{"rendered":"http:\/\/www.techventurebusiness.com\/?p=666"},"modified":"2012-06-27T14:44:04","modified_gmt":"2012-06-27T21:44:04","slug":"ios%e3%82%a2%e3%83%97%e3%83%aa%e3%81%a8android%e3%82%a2%e3%83%97%e3%83%aa%e3%81%ae%e3%83%a6%e3%83%bc%e3%82%b6%e3%83%bc%e5%ae%9a%e7%9d%80%e7%8e%87","status":"publish","type":"post","link":"https:\/\/www.techventurebusiness.com\/blog_jpn\/archives\/666","title":{"rendered":"iOS\u30a2\u30d7\u30ea\u3068Android\u30a2\u30d7\u30ea\u306e\u30e6\u30fc\u30b6\u30fc\u5b9a\u7740\u7387"},"content":{"rendered":"<p>\u7686\u3055\u3093\u306e\u4e2d\u306b\u3082\u30a2\u30d7\u30ea\u958b\u767a\u306b\u643a\u308f\u3063\u3066\u3044\u308b\u65b9\u304c\u3044\u3089\u3063\u3057\u3083\u308b\u3068\u601d\u3044\u307e\u3059\u304c\u3001\u307e\u3060\u65b0\u3057\u3044\u5e02\u5834\u3067\u3059\u3057\u3001\u7af6\u4e89\u3082\u6fc0\u3057\u304f\u3001\u30d3\u30b8\u30cd\u30b9\u306b\u3059\u308b\u306e\u306f\u4e2d\u3005\u5927\u5909\u3067\u3059\u3088\u306d\u3002\u4eca\u65e5\u306fiOS\u30a2\u30d7\u30ea\u3068Android\u30a2\u30d7\u30ea\u306b\u3064\u3044\u3066\u6709\u7528\u306a\u6570\u5024\u3092\u898b\u305f\u306e\u3067\u3001\u5185\u5bb9\u3092\u30b7\u30a7\u30a2\u3057\u307e\u3059\u3002\uff08\u30aa\u30ea\u30b8\u30ca\u30eb\u306f<a href=\"http:\/\/www.localytics.com\/blog\/2012\/app-user-loyalty-increasing-ios-beats-android\/\" target=\"_blank\">\u3053\u3061\u3089<\/a>\uff09<\/p>\n<p>\u3053\u308c\u306f\u30a2\u30d7\u30ea\u306e\u30a2\u30ca\u30ea\u30c6\u30a3\u30c3\u30af\u30b9\u3092\u63d0\u4f9b\u3059\u308b<a href=\"http:\/\/www.localytics.com\/\" target=\"_blank\">Localytics<\/a>\u306b\u3088\u308b\u3082\u306e\u3067\u30016\u5343\u4e07\u306e\u30c7\u30d0\u30a4\u30b9\u306b\u304a\u3044\u30662010\u5e74\u30682011\u5e74\u306e\u540c\u6642\u671f9\u30f6\u6708\u306b\u6e21\u3063\u3066\u96c6\u8a08\u3057\u305f\u7d50\u679c\u3092\u6bd4\u8f03\u3057\u3066\u3044\u307e\u3059\u3002\u8981\u70b9\u306f\u3001\u3053\u306e2\u5e74\u3092\u6bd4\u8f03\u3059\u308b\u3068\u3001\u30a2\u30d7\u30ea\u3092\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u3057\u3066\u304b\u308910\u56de\u4ee5\u4e0a\u4f7f\u3046\u5b9a\u7740\u30e6\u30fc\u30b6\u30fc\u306e\u5272\u5408\u304c\u5411\u4e0a\u3057\u30011\u5ea6\u3057\u304b\u4f7f\u308f\u306a\u3044\u4eba\u306e\u5272\u5408\u304c\u6e1b\u3063\u3066\u3044\u308b\u3001\u3068\u3044\u3046\u3053\u3068\u3002\u305d\u308c\u304b\u3089\u3001iOS\u3068Android\u3067\u6bd4\u8f03\u3059\u308b\u3068\u3001iOS\u30a2\u30d7\u30ea\u306e\u65b9\u304cAndroid\u30a2\u30d7\u30ea\u3088\u308a\u3082\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\u304c50\uff05\u9ad8\u3044\u3068\u3044\u3046\u3053\u3068\u3067\u3059\u3002<\/p>\n<p><a href=\"http:\/\/www.techventurebusiness.com\/blog_jpn\/wp-content\/uploads\/2012\/06\/localytics_app_user_retention-550x341.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-668\" title=\"localytics_app_user_retention-550x341\" src=\"http:\/\/www.techventurebusiness.com\/blog_jpn\/wp-content\/uploads\/2012\/06\/localytics_app_user_retention-550x341-300x186.jpg\" alt=\"\" width=\"300\" height=\"186\" srcset=\"https:\/\/www.techventurebusiness.com\/blog_jpn\/wp-content\/uploads\/2012\/06\/localytics_app_user_retention-550x341-300x186.jpg 300w, https:\/\/www.techventurebusiness.com\/blog_jpn\/wp-content\/uploads\/2012\/06\/localytics_app_user_retention-550x341.jpg 550w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a>\u3000\u3000<a href=\"http:\/\/www.techventurebusiness.com\/blog_jpn\/wp-content\/uploads\/2012\/06\/Localytics_iOS_Android_app_retention-550x339.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-670\" title=\"Localytics_iOS_Android_app_retention-550x339\" src=\"http:\/\/www.techventurebusiness.com\/blog_jpn\/wp-content\/uploads\/2012\/06\/Localytics_iOS_Android_app_retention-550x339-300x184.jpg\" alt=\"\" width=\"300\" height=\"184\" srcset=\"https:\/\/www.techventurebusiness.com\/blog_jpn\/wp-content\/uploads\/2012\/06\/Localytics_iOS_Android_app_retention-550x339-300x184.jpg 300w, https:\/\/www.techventurebusiness.com\/blog_jpn\/wp-content\/uploads\/2012\/06\/Localytics_iOS_Android_app_retention-550x339.jpg 550w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n<p>\u30a2\u30d7\u30ea\u306f\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u3057\u3066\u3082\u7c21\u5358\u306b\u524a\u9664\u3067\u304d\u307e\u3059\u3057\u3001\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u3057\u305f\u3053\u3068\u3059\u3089\u5fd8\u308c\u3066\u3057\u307e\u3063\u305f\u308a\u3059\u308b\u306e\u3067\u3001\u96e2\u8131\u30fb\u4f11\u7720\u306f\u304b\u306a\u308a\u306e\u8ab2\u984c\u3068\u306a\u3063\u3066\u3044\u307e\u3059\u3088\u306d\u3002\u304c\u3001\u3053\u306e\u8abf\u67fb\u306b\u3088\u308b\u3068\u30012010\u5e74\u6642\u70b9\u3067\u306f1\u5ea6\u3060\u3051\u4f7f\u7528\u3057\u3066\u96e2\u8131\u30fb\u4f11\u7720\u3059\u308b\u4eba\u306e\u5272\u5408\u306811\u56de\u4ee5\u4e0a\u4f7f\u7528\u3057\u305f\u5b9a\u7740\u5c64\u306e\u5272\u5408\u304c\u540c\u3058\u3060\u3063\u305f\u306e\u306b\u6bd4\u3079\u3066\u30012011\u5e74\u3067\u306f\u5b9a\u7740\u306b\u50be\u3044\u305f\u305d\u3046\u3067\u3059\u3002<\/p>\n<p>\u3053\u306e\u8981\u56e0\u3068\u3057\u3066\u3001\u4e00\u3064\u306f\u30a2\u30d7\u30ea\u958b\u767a\u5074\u304c\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u6570\u3088\u308a\u3082\u30e6\u30fc\u30b6\u30fc\u306e\u7dad\u6301\u3068\u305d\u306eLTV\u5411\u4e0a\u306b\u529b\u3092\u5165\u308c\u308b\u3079\u304f\u30b7\u30d5\u30c8\u3057\u3066\u3044\u308b\u3053\u3068\u3001\u4e8c\u3064\u306b\u306f\u30a2\u30d7\u30ea\u306e\u8cea\u304c\u304b\u306a\u308a\u5411\u4e0a\u3057\u3066\u3044\u308b\u3053\u3068\u3001\u305d\u3057\u30663\u3064\u306b\u306f\u30e6\u30fc\u30b6\u30fc\u306e\u5074\u3067\u3082\u30a2\u30d7\u30ea\u3068\u306e\u4ed8\u304d\u5408\u3044\u65b9\u304c\u4e0a\u624b\u304f\u306a\u3063\u3066\u304d\u3066\u3044\u3066\u660e\u78ba\u306a\u76ee\u7684\u3067\u9078\u5225\u3057\u3066\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u3057\u3066\u3044\u308b\u3001\u3068\u3044\u3046\u3053\u3068\u304c\u3042\u3052\u3089\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u306a\u305ciOS\u306e\u65b9\u304c\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\u304c\u9ad8\u3044\u304b\u306b\u3064\u3044\u3066\u306f\u6df1\u3044\u8003\u5bdf\u304c\u8a18\u3055\u308c\u3066\u306a\u3044\u306e\u3067\u3059\u304c\u3001\u8981\u56e0\u3068\u3057\u3066iPhone\u81ea\u4f53\u306e\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\u304c\u9ad8\u3044\u3053\u3068\u304c\u4e0a\u3052\u3089\u308c\u3066\u3044\u307e\u3059\u3002\u4ed6\u306b\u3082\u3001iOS\u30e6\u30fc\u30b6\u30fc\u306e\u7279\u6027\uff08<a href=\"http:\/\/gigaom.com\/2012\/06\/26\/apps-get-better-at-retaining-users-ios-more-than-android\/?utm_source=social&amp;utm_medium=twitter&amp;utm_campaign=gigaom\" target=\"_blank\">\u5225\u306e\u8a18\u4e8b\u306b\u3088\u308b\u3068<\/a>iOS\u30e6\u30fc\u30b6\u30fc\u306e\u65b9\u304c\u30a2\u30d7\u30ea\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u7387\u304c\u9ad8\u3044\u3088\u3046\u3067\u3059\uff09\u3082\u7d61\u3080\u3067\u3057\u3087\u3046\u3057\u3001\u307e\u305f\u958b\u767a\u5074\u3082iOS\u5148\u884c\u3067\u4f5c\u3063\u3066\u3044\u308b\u306a\u3069\u306e\u7406\u7531\u3082\u3042\u308b\u3067\u3057\u3087\u3046\u306d\u3002<\/p>\n<p>\u53c2\u7167\u3057\u305f2\u3064\u306e\u8a18\u4e8b\u4e2d\u306b\u306f\u3001\u4ed6\u306b\u3082\u6709\u7528\u306a\u6570\u5024\u304c\u3044\u304f\u3064\u304b\u51fa\u3066\u3044\u305f\u306e\u3067\u307e\u3068\u3081\u3066\u8a18\u3057\u307e\u3059\u3002<\/p>\n<ul>\n<li>1\u30b9\u30de\u30fc\u30c8\u30d5\u30a9\u30f3\u4e0a\u306e\u5e73\u5747\u30a2\u30d7\u30ea\u6570\u306f32\u304b\u308941\u3078\u3068\u5411\u4e0a\u3002(by Nielsen)<\/li>\n<li>\u30b9\u30de\u30fc\u30c8\u30d5\u30a9\u30f3\u3067\u306e\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u4f7f\u7528\u306f\u30a2\u30d7\u30ea\u7d4c\u7531\u304c73\uff05\u304b\u308981\uff05\u3078\u3068\u5411\u4e0a\u3057\u3001\u3088\u308a\u5727\u5012\u7684\u306b\u306a\u3063\u3066\u304d\u3066\u3044\u308b (by Nielsen)<\/li>\n<li>iPhone\u81ea\u4f53\u306e\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\u7387\u306f94\uff05\u3068\u975e\u5e38\u306b\u9ad8\u3044\u3002\u4e00\u65b9Android\u306f47\uff05\u306b\u3068\u3069\u307e\u308b\u3002(by Piper Jaffray)<\/li>\n<li>iOS\u30e6\u30fc\u30b6\u30fc\u3067\u30a2\u30d7\u30ea\u3092\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u3059\u308b\u4eba\u306e\u5272\u5408\u306f88\uff05\u3002Android\u3067\u306f74%\u3002(by Nielsen)<\/li>\n<\/ul>\n<p>\u6709\u6599\u30a2\u30d7\u30ea\u306e\u5834\u5408\u306f\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u6570\u304c\u591a\u3044\u306b\u8d8a\u3057\u305f\u3053\u3068\u306f\u306a\u3044\u3067\u3059\u304c\u3001\u30a2\u30d7\u30ea\u5185\u8ab2\u91d1\u3084\u5e83\u544a\u306a\u3069\u306e\u30e2\u30c7\u30eb\u306e\u5834\u5408\u306f\u7279\u306b\u3001\u5b9a\u7740\u3092\u5897\u3084\u3057LTV\u3092\u4e0a\u3052\u308b\u3053\u3068\u304c\u5fc5\u8981\u306b\u306a\u308a\u307e\u3059\u3088\u306d\u3002\u5168\u4f53\u3068\u3057\u3066\u5b9a\u7740\u7387\u304c\u4e0a\u304c\u308b\u50be\u5411\u306b\u3042\u308b\u3068\u306f\u3044\u3048\u3001\u305d\u308c\u3067\u308220%-25%\u306e\u30e6\u30fc\u30b6\u30fc\u306f\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u5f8c1\u56de\u9650\u308a\u3067\u3044\u306a\u304f\u306a\u3063\u3066\u3057\u307e\u3044\u3001\u96e2\u8131\u30fb\u4f11\u7720\u306e\u30ab\u30fc\u30d6\u81ea\u4f53\u306f\u3042\u307e\u308a\u5909\u3089\u306a\u3044\u3068\u3044\u3046\u3053\u3068\u3092\u524d\u63d0\u306b\u3057\u3066\u3001\u5982\u4f55\u306b\u6b8b\u308a\u306e75\uff05\u306e\u5185\u591a\u304f\u306b\u6b8b\u3063\u3066\u3082\u3089\u3046\u304b\u3068\u3044\u3046\u3053\u3068\u3092\u3001\u88fd\u54c1\u53ca\u3073\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u89b3\u70b9\u304b\u3089\u8003\u3048\u3066\u5b9f\u884c\u3059\u308b\u3053\u3068\u304c\u91cd\u8981\u3060\u3068\u601d\u3044\u307e\u3059\u3002<\/p>\n<p>\u3067\u306f\u4eca\u65e5\u306f\u3053\u306e\u8fba\u3067\u3002<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u7686\u3055\u3093\u306e\u4e2d\u306b\u3082\u30a2\u30d7\u30ea\u958b\u767a\u306b\u643a\u308f\u3063\u3066\u3044\u308b\u65b9\u304c\u3044\u3089\u3063\u3057\u3083\u308b\u3068\u601d\u3044\u307e\u3059\u304c\u3001\u307e\u3060\u65b0\u3057\u3044\u5e02\u5834\u3067\u3059\u3057\u3001\u7af6\u4e89\u3082\u6fc0\u3057\u304f\u3001\u30d3\u30b8\u30cd\u30b9\u306b\u3059\u308b\u306e\u306f\u4e2d\u3005\u5927\u5909\u3067\u3059\u3088\u306d\u3002\u4eca\u65e5\u306fiOS\u30a2\u30d7\u30ea\u3068Android\u30a2\u30d7\u30ea\u306b\u3064\u3044\u3066\u6709\u7528\u306a\u6570\u5024\u3092\u898b\u305f\u306e\u3067\u3001\u5185\u5bb9\u3092\u30b7\u30a7 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[23,21,22,20],"class_list":["post-666","post","type-post","status-publish","format-standard","hentry","category--of-","tag-android","tag-data","tag-ios","tag-metrics"],"_links":{"self":[{"href":"https:\/\/www.techventurebusiness.com\/blog_jpn\/wp-json\/wp\/v2\/posts\/666","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.techventurebusiness.com\/blog_jpn\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.techventurebusiness.com\/blog_jpn\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.techventurebusiness.com\/blog_jpn\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.techventurebusiness.com\/blog_jpn\/wp-json\/wp\/v2\/comments?post=666"}],"version-history":[{"count":4,"href":"https:\/\/www.techventurebusiness.com\/blog_jpn\/wp-json\/wp\/v2\/posts\/666\/revisions"}],"predecessor-version":[{"id":672,"href":"https:\/\/www.techventurebusiness.com\/blog_jpn\/wp-json\/wp\/v2\/posts\/666\/revisions\/672"}],"wp:attachment":[{"href":"https:\/\/www.techventurebusiness.com\/blog_jpn\/wp-json\/wp\/v2\/media?parent=666"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.techventurebusiness.com\/blog_jpn\/wp-json\/wp\/v2\/categories?post=666"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.techventurebusiness.com\/blog_jpn\/wp-json\/wp\/v2\/tags?post=666"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}