What is Pivot?

The word “Pivot” seems to have become a cliché.  We hear it all the time, but often times misunderstood as a mere change.

Pivot is one of the core concepts of lean startup and is a structured course correction based on the feedback from the marketplace. It isn’t easy, but powerful.

As the 4th slides of this series, I’ve tried summarizing what Pivot is as detailed in the lean startup book. Hope you enjoy.


  • August 31, 2012 - 10:37 pm | Permalink

    HI Yuki,
    FYI, I just put a link on your slideshare “pivot” on my article http://www.business-angel-france.com/business-angel-france-temoignage%e2%84%a2-les-pivots-entre-humilite-et-optimisme

    • Yuki
      September 5, 2012 - 9:09 am | Permalink

      Thank you, Patrick. Much appreciated.

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